We represented the underwriters on the transaction

Davis Polk advised the underwriters in connection with the initial public offering of 21,850,000 shares of common stock of Liftoff Mobile, Inc. at $23.00 per share for total gross proceeds of approximately $502.5 million. The shares sold included 2,850,000 shares sold pursuant to the underwriters’ over-allotment option. The common stock is listed on the Nasdaq Global Select Market under the symbol “LFTO.”

Liftoff is a leading growth and monetization engine built for the mobile app economy. Its AI-powered platform, Cortex, unifies marketing, creative and monetization to deliver measurable performance at scale across the app lifecycle. Liftoff enables advertisers to unlock profitable user growth while helping app publishers maximize revenue with advanced ad monetization technology. Founded in 2012 and headquartered in Redwood City, California, Liftoff supports a diverse, global customer base across gaming, consumer and emerging app categories.

The Davis Polk corporate team included partners Michael Kaplan and Yasin Keshvargar, counsel Jenna M. Godfrey and associates Xuanling Xu and Jean (Jean Young) Koo. Partner Matthew J. Bacal and associates Shreya R. Kundur provided intellectual property advice. Partner Travis Triano provided executive compensation advice. The tax team included counsel Danielle Rapaccioli and associate Hunter P. Shaw. Members of the Davis Polk team are based in the New York and Washington DC offices.

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