Davis Polk

CLIENT NEWSFLASH

Approaching the Effective Date of the New FINRA Communications Rules

January 10, 2013

FINRA’s new rules governing members’ communications with customers and the public will become effective on February 4, 2013.1 The revised communication rules represent a significant overhaul of FINRA’s communications rules. The new rules simplify and reorganize existing rules and codify much of the existing interpretive materials. They also introduce some significant substantive changes, such as the requirements to have all retail communications pre-approved by an appropriately qualified registered principal subject to certain exceptions, and to file with FINRA within 10 days of first use all retail communications relating to structured products that are registered under the Securities Act of 1933, other than prospectuses and other issuer materials for which an exception applies. For additional information relating to the new rules, please see our prior memorandum, SEC Approves Amendments to FINRA Communications Rules.

If you have questions regarding this publication, please call any of the lawyers listed below or your regular Davis Polk contact.

Gerard Citera 212 450 4881 gerard.citera@davispolk.com
Warren Motley 212 450 4032 warren.motley@davispolk.com
Annette L. Nazareth 202 962 7075 annette.nazareth@davispolk.com
Christopher S. Schell 212 450 4011 christopher.schell@davispolk.com
Lanny A. Schwartz 212 450 4174 lanny.schwartz@davispolk.com
Hilary Sunghee Seo 212 450 4178 hilary.seo@davispolk.com
Marc D. Swenson 212 450 4572 marc.swenson@davispolk.com
Vidal Vanhoof 212 450 4237 vidal.vanhoof@davispolk.com

Notice: This publication, which we believe may be of interest to our clients and friends of the firm, is for general information only. It is not a full analysis of the matters presented and should not be relied upon as legal advice. If you have received this email in error, please notify the sender immediately and destroy the original message, any attachments thereto and all copies. Refer to the firm's privacy policy located at davispolk.com for important information on this policy. Please consider adding Davis Polk to your Safe Senders list or adding dpwmail@davispolk.com to your address book.

Unsubscribe: If you would rather not receive these publications, please respond to this email and indicate that you would like to be removed from our distribution list.

© 2013 Davis Polk & Wardwell LLP | 450 Lexington Avenue | New York, NY 10017